CONCEPT
OUTLINING A STRUCTURED RESPONSE on TO HOW TO APPROACH A NEW DOCUMENT TO INTRODUCE AND REINVIGORATE VISUAL MERCHANDISING FOR THE RETAIL TEAM AT NESPRESSO. PROVIDING A CREATIVE PLATFORM THAT IS EASY TO FOLLOW BUT HAS CLARITY and focus on how to build an effective approach to VISUAL MERCHANDISING. DISTILLED INTO THREE KEY INGREDIENTS THAT empower the Nespresso retail team to maximise the new store concept to its full potential. Delivering an experience that celebrates definable coffee moments.
RESPONSIBILITIES
CONCEPT DEVELOPMENT | VISUALISATION
